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Inspired Studio supports local charity, Marley’s Mission

By Maria Conigliaro Traino | Mar 8, 2023

Last month the Hilton Scranton & Conference Center was the home of the 12th annual ‘Night of Hope’ Blue Ribbon fundraising gala for Marley’s…

Inspired Studio wins Scranton Award for Growth & Excellence

By Maria Conigliaro Traino | Nov 21, 2022

Ritz Theater and Performing Arts Center in Scranton, Pa was the home of the 2022 SAGE Awards (Scranton Awards for Growth and Excellence), presented…

Why You Must Understand Your Brand before Marketing Your Business

By Maria Conigliaro Traino | Jul 19, 2021

As a creative entrepreneur, you’ve probably explored multiple marketing strategies to promote your business. Think back to those experiences. Maybe you don’t quite understand…

Website Week: Celebrating Our New Website Launch with DIY Tips + Tricks

By Maria Conigliaro Traino | Jun 14, 2021

Last week we celebrated WEBSITE WEEK on our social channels. In case you missed it, here’s the recap! MONDAY: WELCOME TO WEBSITE WEEK!!! Our…

Why Your Brand Needs Standards (and What They Should Include)

By Megan Kane, Copy Writer | Jan 25, 2021

Just as no two people are truly identical, no two companies are the same. Therefore, no two brands should be alike. Inspired’s designers focus…

This is an exciting time to be in the business of helping small business

By Maria Conigliaro Traino | Dec 17, 2020

  I don’t think of all the misery but of the beauty that still remains.” —Anne Frank   Contrary to what we’re seeing all…

Inspired Designer Spotlight: Meet Loriah Webby

By Megan Kane, Copy Writer | Nov 11, 2020

What does Loriah Webby love most about design? Two things: developing meaningful color palettes and telling client stories. Combining the two has been her…

Hereby Acknowledging: There is a Problem

By Maria Conigliaro Traino | Jun 1, 2020

“Boring.” “Not memorable.” “Not noticeable.” “Needs to be different.” “Needs to be more aggressive.” These words, spoken to me by the CEO of an…

A Business Case for Brand Management: Putting a Value on an Intangible Asset

By David P. Deitzer | May 6, 2020

Written by guest contributor: David P. Deitzer, Fixed Focus Consulting   As a former business owner of a Strategic Accounting Firm I’ve had the…

Three Ways to Promote Your Business for Free

By Maria Conigliaro Traino | Apr 21, 2020

Last year for Mother’s Day my 2-year-old gave me a morning glory seedling she grew with her teachers and classmates at daycare. The seedling…